eBay & Amazon dominate the retail markets both locally and globally and in this 8 module course you will learn how to leverage the power of these two powerful platforms effectively from experienced Amazon and eBay seller (and author) – Andrew Whitfield.

Whatever stage your online retailing business is at, this course will help you. If you’ve got stock that’s been sitting on the shelf for ages but not managed to sell or you are just starting out. Online retail guru and published author Andrew Whitfield will show you how.

Andrew is one of the worlds leading experts on selling via Amazon and eBay – having authored a number of books on the subject and grown his own Amazon/eBay business from zero to £1.6million in turnover.

The course is delivered online and consists of “step by step” easy to follow video’s to get you started, the secrets of how to get your products found, where to find stock to sell, with direct access to hands-on support and guidance from Andrew.

You will also receive a copy of the course blueprint, access to live Q&A webinars, a downloadable copy of Andrews book and various downloadable tools to help you start and manage your business.



You Will Learn

On completion of this course you will know how to set-up you own ebay and Amazon listings and how to get your products found by hungry buyers.

The objective of the course is to help you make money online and get the best ROI (Return On Investment) whilst growing your sales and profits.

You will know how to:

  • Open and set-up your eBay & Amazon accounts
  • Decide which platform you will sell more on or use both
  • Manage your stock control and listings
  • Ensure you make a profit on every sale
  • Find to correct way to get your product to the customer
  • Decide if you should sell globally or locally


Course Outline


Module 1

  • Amazon & eBay explained – along with the key differences
  • How their trusted brand helps you sell more
  • How take advantage of their marketing strategies
  • Exercise: Downloadable spreadsheet to identify where your products should be sold
  • How to open an eBay account & shop (step by step guide)
  • How to open a PayPal account (step by step guide)
  • How to open an Amazon account & shop (step by step guide)


Module 2

  • Listing your Items and things to do before going live
    • Demographics of target audience
    • Title and how to find searched “keywords & phrases”
    • How to write a compelling sales description
    • How to take great pictures “including the dos and don’ts”
    • Where you can also use product video
    • Barcodes and SKU codes
  • Easy to use Template to complete your first listing with video tutorial
    • Ebay
    • Amazon


Module 3

  • List your items on Amazon
    • Series of short videos going through each stage step by step so they can be followed
    • Vital Information to start your listing
    • Variations (size/colour/quantity)
    • Your sales offer and pricing
    • Uploading your images and what is allowable
    • Your description and how to make it stand out
    • Using the hidden keywords & key phrases
    • Postage and packing options
    • Additional information that will help sell your goods
  • Managing your amazon inventory


Module 4

  • List your items on eBay
    • Series of short videos going through each stage step by step so they can be followed
    • Creating titles and sub-titles
    • Using the variation fields (size/colour/quantity)
    • Your description the best way to format it
    • How to put video into your listing
    • Uploading your images and what is allowable
    • Postage and packing options to suit your customer
  • Manage your eBay listing and inventory


Module 5

  • The truth behind freepost
  • Sending your products to the customer
    • Includes: The shipping guide as an overview (PDF)
  • Do it yourself shipping in your own country.
  • Sending items internationally
  • Using Third Party fulfilment services
  • How to use Amazon FBA (Fulfilment By Amazon) for eBay sales
  • Pricing your FBA & Shipping costs
  • Manage your customer return requests
  • What is drop shipping and can you use it


Module 6

  • The profit calculator.
    • How to work out your cost of sales
    • Stock write-off for damage/failed deliveries
    • What is the true net return you have as cash in your bank
      • The profit calculator download
    • How to use the profit calculator tutorial
  • Manage your customer service; know the rules of selling your products
    • Answering customer enquiries
    • How they contact you
    • What is the return policy (In Law, Amazon, eBay and Yours)
    • What percentage of returns will you get
    • Who pays for the returns and why


Module 7

  • Your Customer Service Metrics & Performance; they do make a difference to your ranking
    • Amazon Metrics explained
      • Account Health
      • Seller Rating
      • Customer Feedback
      • Reports
    • eBay Seller Rating Metrics
      • Detailed Seller Ratings Explained
      • Negative Feedback Removal
      • Dispute resolution
    • How to stay out of trouble and keep your account and customers as raving fans.


Module 8

  • Sourcing new stock to sell an overview
  • Creating own brand products to sell
  • Importing stock the pro’s & con’s
  • Case study of how to ensure you stay ahead of the competition
    • What goes wrong when you do not: A true story
  • Selling others peoples stock with no inventory
  • Selling used, refurbished items and make great money
  • How to find bankrupt, returns, end of line or redundant stock


Module 9

  • Going Global: Amazon & eBay have global opportunities just waiting for you
    • Amazon worldwide opportunities overview
    • Listing in other Amazon countries
    • eBay worldwide reach is growing
    • Listing in another eBay country
  • Stock management and integrated sales software


Module 10

  • Next steps to grow your business
  • Invitation to sellers question and answers webinar


Why choose this eBay and Amazon Sales training course?

  • It’s practical – Unlike many other lecture-based training courses, this course focuses on practical skills that you can immediately apply to your business so that you can start driving more traffic and more sales online.
  • It’s on-demand – Because this course is delivered online, you can learn from anywhere at anytime, on any device. Lessons are accessible from your phone, your tablet or your computer and can be taken from home, the office, the train – or anywhere.
  • Hands-on support – Getting 1-on-1 help and support from a teacher in a crowded lecture hall is next to impossible. With our online system, you will have full access to a leading expert who will take a proactive interest in your specific set of business requirements and offer you support, guidance and assistance every step of the way.



Frequently Asked Questions

  • Do I need any special software? No. You can complete this course from anywhere with an Internet connection.  Suitable for users of laptops, desktops, tablets and smartphones.
  • How long do I have access for? You get full access to the lessons and support for 3 months from commencement of the course.
  • Do I need a background in marketing or IT? No. The course is designed for beginners with no previous experience.
  • How much work is involved? The course consists of 8 core lessons and each lesson last 30-40minutes.
  • How can I get help if I need it? Full support is offered by your tutor which is carried out via discussion forums. You can ask for help without leaving a lesson and the tutor will generally respond within minutes.
  • How much does the course cost? We’re delighted to offer a special introductory price for this training at just €299.
  • What do I  get when I register? Once registered, you will be given full details on how to join the course. When the start date arrives, you will be able to log in to the virtual classroom and view the lesson for that week
  • When does the course start? TBA



Still not sure? This training course comes with a money-back guarantee!

30 day Money-Back Guarantee!

We’re ready to prove everything we claim. Take the course and if  does not live up to any of the claims stated here, just let us know within 30 days and get every penny back. No hassles and we can part as friends. 100% Money-Back Guaranteed.


Andrew Whitfield

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  • Tutor: Andrew Whitfield
  • Next Start Date TBA
  • Includes: 8 weeks of lessons, downloadable videos, 3 months access, hands-on support and guidance, 30-day money back guarantee

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